{"product_id":"customer-insight-strategies-how-to-understand-your-audience-and-create-remarkable-marketing","title":"Customer Insight Strategies: How to Understand Your Audience and Create Remarkable Marketing","description":"In a noisy, fast-paced marketing world, customer insight holds the key to creating memorable, purpose-driven marketing. This book shows precisely how customer insights can be used to build a marketing mission with purpose.\n\nCustomer Insight Strategiesoutlines the critical role of customer insight and provides techniques and strategies that will help marketers identify trends, nurture leads and understand consumers - ultimately, empowering them to grow profits. The strategies are explained in a straightforward, jargon-free manner, and can be applied to a huge range of marketing challenges, regardless of time, budget or organizational size.\n\nCustomer Insight Strategies discusses many of the core methods through which customer insight can be gleaned, providing easy-to-follow guidelines for applying them to everyday marketing practice. Covering topics such as customer segments, marketing to personas and lead generation, it contains global case studies from organizations including Cisco, NTT, Refinitiv and The Co-op as well as interviews with leading business professionals sharing their thoughts on using customer insights to grow profits. Written by a highly respected thought-leader and industry influencer, this book will help any professional create truly powerful marketing.\u003cbr\u003eASIN: 1789662508\u003cbr\u003eVSKU: LFV.1789662508.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Bailey, Dr Christine\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Book is in good condition. Minimal signs of wear. It May have markings or highlights, but kept to only a few pages. May not come with supplemental materials if applicable.  \u003cbr\u003e","brand":"Books for Life","offers":[{"title":"Default Title","offer_id":44486714851525,"sku":"LFV.1789662508.G","price":10.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/2914\/4773\/files\/skuimage_058034e5-a66e-4bae-b2b3-f69b463fa96f.jpg?v=1740000787","url":"https:\/\/www.booksforlife.store\/products\/customer-insight-strategies-how-to-understand-your-audience-and-create-remarkable-marketing","provider":"Books for Life","version":"1.0","type":"link"}