{"product_id":"domain-2-planning-markendium-smps-body-of-knowledge","title":"Domain 2: Planning: MARKENDIUM: SMPS Body of Knowledge","description":"A plan is created to map a path to a goal and provide a series of actions to achieve business aspirations. In the marketing and business development space, plans typically define a firm’s market characteristics and revenue prospects. Every plan, regardless of type, should include goals, strategies, and tactics to ensure successful direction, and information for the firm on how budgets and resources should be expended.\u003cbr\u003eASIN: B0C4X32DT3\u003cbr\u003eVSKU: LFV.B0C4X32DT3.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Society for Marketing Professional Services, SMPS\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Book is in very good condition.  Clean with little to no signs of wear or markings highlights.  \u003cbr\u003e","brand":"Books for Life","offers":[{"title":"Default Title","offer_id":50575006466245,"sku":"LFV.B0C4X32DT3.VG","price":17.04,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/2914\/4773\/files\/B0C4X32DT3-0.jpg?v=1790529308","url":"https:\/\/www.booksforlife.store\/products\/domain-2-planning-markendium-smps-body-of-knowledge","provider":"Books for Life","version":"1.0","type":"link"}